WIX® Filters Ramping Up 2014 Programs Supporting Automotive Excellence

Friday, 25 April 2014

Awards Support Game Changers Representing National Technical Schools, Counter Professionals, Driving Performance

WIX® Filters is partnering with Babcox Media to sponsor three automotive excellence awards in 2014, including a new Driving Performance Award that recognizes game changers in automotive service.

“Our national award programs are designed to support excellence at every level of the automotive aftermarket industry,” said Mike Harvey, brand manager for WIX Filters. “This year’s programs offer excellent opportunities for technical schools, counter professionals and service shops to demonstrate excellence in their respective areas of the industry.”

The awards are:
· • School of the Year – Open to all high schools or post-secondary schools that have a subscription to Tomorrow’s Technician magazine. Judges will review entry criteria and select a winner from the top schools from four regions in the U.S. For more information, visit www.ttschooloftheyear.com.

· Counter Professional of the Year
– Recognizes an automotive aftermarket parts professional who goes above the call of duty, invests in professional development and is an ambassador for the aftermarket. For more information, visit www.counterman.com/CPOTY.

· WIX Driving Performance – Recognizes the skills and professionalism of today’s automotive technicians, from demonstrating excellence in the automotive service industry to raising the bar in customer service. For more information, visit www.wixdrivingperformanceaward.com.
Recipients of each award will be announced at the Automotive Aftermarket Products Expo (AAPEX) in November.

About WIX Filters

Since 1939, Wix® Filters has been an innovator in filtration products. WIX designs, manufactures and distributes products for automotive, diesel, agricultural, industrial and specialty filter markets. Its product line includes oil, air, cabin interior, fuel, coolant, transmission and hydraulic filters for automobiles, trucks, off-road equipment and manufacturing applications. For more information, visit www.wixfilters.com. Like us on Facebook at www.facebook.com/wixfilters, follow us on Twitter @WIXFilters and visit our YouTube page at youtube.com/TheWIXFilters

About Affinia Group Inc.

Affinia Group Inc. is an innovative global leader in the design, manufacture, distribution and marketing of industrial grade products and services, including extensive offerings of aftermarket products for automotive and heavy-duty vehicles. With approximately $1.5 billion in annual revenue, Affinia has operations in North and South America, Europe and Asia. For more information, visit www.affiniagroup.com.

Wray Ward

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